During the course of a business meeting held in our offices recently, it became apparent that there was some confusion in relation to the registrability of slogans/taglines as trade marks.  Surprise was expressed at the fact that slogans can in fact be protected as trade marks and that many well […]Read More »

In this article we look at a couple of mistakes brand owners sometimes make when adopting a new trade mark. Failure to search All too often stories hit the headlines of companies adopting trade marks, spending thousands of Euros on packaging, publicity materials and marketing, only to have to re-brand […]Read More »

Before embarking on a new business venture, there are some pitfalls in IP that are avoidable with the right advice. These include:- •Publicly disclosing an innovation before filing a patent application: Making an innovation “available to the public” by launching the product, engaging in any form of non-confidential disclosure e.g. […]Read More »